Martin Assmann

Journalist & Economist

After beginning my career with an economics degree and a job in banking, I pivoted to journalism to pursue my passion for storytelling. With a strong background in economics, start-ups and financial systems, I specialize in breaking down complex topics for a wide audience. Trained as a journalist at City, University of London, I bring a unique blend of analytical insight, experience and narrative skill to my reporting.

I believe that the best stories make the complex simple, because journalism should be for everyone.

Some of my work

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22nd August 2024

Fake faces, real risks: The growing threat of deepfakes to business security and trust

BUSINESS FEATURE - In the world of trillion-dollar companies and media corporations, the ascent of deepfake technology presents a potent and escalating menace to business and trust, with billions at stake.

26th August 2024

Looking for hope through your work, amidst code and chaos

PROFILE STORY - In the heart of New York's predominantly Jewish neighborhood of Lincoln Square, Mia Szarvas, a passionate engineer, women's advocate, and lecturer at CUNY, navigates anti-Semitism and protests in her daily life. Amidst Middle East conflict fears, she's building a bold new women's health app, finding solace in her work's purpose.

Photo by Pok Rie on Pexels

InsuranceERM • 14th February 2025

A year in data: three risks that defined the insurance industry in 2024

DATA INVESTIGATION - The numbers behind the headlines that dominated 2024

Photo by Brett Sayles on Pexels

City University • 14th March 2024

Why young Germans are turning their back on alcohol

DATA INVESTIGATION - Last October marked a historic milestone for the Oktoberfest: over 7.2 million visitors. However, in the data published after the jubilation ended, a surprising trend emerged: Less beer was consumed.

Photo by Yusuf Eser on Pexels

15th April 2024

BP’s sustainability goals questioned by investors

MARTET ANALYSIS - British Petroleum (BP) is attending COP28, after marking a year with turbulent stock prices and a struggle with its own drive for sustainability, all while the search for a new CEO stays ongoing.

Photo by Pavel Danilyuk on Pexels

City University • 14th March 2024

The business of death: freelance funeral directors, rising death rates and the fight for transparency

FEATURE - In the heart of the UK’s growing £3bn funeral industry, a quiet transformation is underway, as cremations have grown to claim 57% of funerals in 2022, according to a Sunlife report.

Photo by Tibor Szabo on Pexels

15th April 2024

Wizz Air records operating profit, but cuts forecast

COMPANY NEWS - Wizz Air has posted net profits of €400.7 million for the six months ending on the 30th of September, a bounce back from the €384,3 million loss in the same period last year. Despite these results, the share price fell by almost 10%.

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15th April 2024

FTSE100 drops 0.8%, as Standard Chartered slumps due to poor results

MARKET UPDATE - The FTSE100 fell by 0.8% on Thursday, as Standard Chartered results plunged 12.4% and disappointing results from companies affected the market.

Photo by Mark A Jenkins on Pexels

15th April 2024

The number of refugees saved in the Mediterranean is falling

DATA INVESTIGATION - As the EU prepares itself for an election year with migration a core issue, new data reveals that crossing the Mediterranean Sea as a refugee is now more deadly than in the last seven years.

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